Epsilonium Team Blog » Interactive Marketing

Google Chromium OS An Open Source operating System

Parry — Mon, 15 Feb 2010 12:23:04 +0000

Google Chromium OS is available as source code, which you can download and compile by yourself to create an image file compatible with any virtual machine solution, such as VMware or VirtualBox. It’s based on Linux, starts up in seconds and is mainly designed for the Web.

This is exactly the most outstanding feature in Google Chromium OS. In Google Chromium OS everything is web-based, or if you prefer it, in “the Cloud”. It is meant to be used with online web application and you will store all your files online. That’s what makes it so fast and lightweight: the OS doesn’t need to install anything on your computer, because you can access everything online.

This is the perfect Operating System for low-spec computers like notebooks. After logging in with your Gmail account, you are ready to start. Google Chromium OS may look a bit peculiar at first, but it’s also very intuitive. Peculiar because it’s completely different from any OS you may have tried so far – it’s just a web browser –, and intuitive because a web browser is where we spend most of the time on any other OS, so there’s no learning curve at all.

Google Chromium OS is certainly a revolutionary operating system that challenges us users to change our image of computers, and the way we’ve been using them so far.

On demand indexing

searchmaster — Sat, 13 Jun 2009 12:11:15 +0000

I have got in touch with interesting Google’s services.

Google Site Search

Google Site Search offers you On-Demand Indexing to easily get your pages indexed into your Google Site Search within 24 hours. Your customers will benefit from an updated website!

Google Site Search: Don’t like waiting?

On demand indexing In Google CSE

On-Demand Indexing uses a special index that is designed just for Custom Search. The main Google search indexing process is separate and uses different selection criteria, so submitting pages for On-Demand Indexing will not make them appear any faster in the main Google index, or impact ranking on Google.com. For more information on On-Demand Indexing, as well as the allocation per CSE , see how to how to on demand indexing.

Google Custom Search

This is good feature of google’s to add custom search engine to your business website. With Google Custom Search, you can harness the power of Google to create a customized search experience for your own website.

* Include one or more websites, or specific web pages
* Host the search box and results on your own website
* Customize the look and feel of the results to match your site

Custom Search basics

Latest Windows ads parodied in Web video

HellBoy — Tue, 14 Apr 2009 20:28:49 +0000

With three genuine installments on the Web, it’s naturally time for the parodies of Microsoft’s “laptop hunter” ads to start rolling in.

The first one I’ve seen is from LandlineTV. It features Frank, a homeless guy with $1,000 to spend on a laptop.

Frank’s first stop is the Apple store.

“These are beautiful,” he says, spotting a MacBook Air that is “so thin” but costs $1,700.

“What can I get for $1,000?” Frank asks. Eventually, he winds up in front of a Windows PC.

“Windows Vista Home Premium…This is (BS),” Frank says.

“Is this plastic?” he asks, before noting that the computer has “second-rate Korean components.”

In the end, he uses the Windows laptop to cover his face while sleeping on the street. I’ve embedded the video below, but you should click play only if you don’t mind some coarse language, partial nudity, and complete PC bashing.

Microsoft, for its part, declined to comment on the parody. As for Landline, it is a three-person outfit that has been doing Web video since September. Among its earlier videos was one called “Hockey Moms for Truth.”

“We’re sort of a Saturday Night Live meets the Twitter Age,” CEO Jared Neumark said in an e-mail interview. Neumark said the company aims to crank out about two videos per week.

Facebook Challenges Twitter to Celebrity Deathmatch!

HellBoy — Thu, 05 Mar 2009 20:28:28 +0000

An interesting article on how Shaq has poplarized Twitter and comparizon with Facebook

http://www.pcmag.com/article2/0,2817,2342503,00.asp

Twitter’s success, ease of use, and The_Real_Shaq drove Facebook to push celebrities, athletes, and brands to full profiles.

By Lance Ulanoff

Blame Shaquille O’Neal. Facebook‘s sudden, desperate move to help celebrities, sports personalities, and big brands transform their somewhat static Facebook pages into full-blown profiles is, I think, almost a direct response to the blast of excitement created by relative Twitter newbie and basketball icon Shaquille O’Neal.

While numerous celebrities can be found on Twitter, most employ handlers and sycophants to post updates, and virtually all of them are pointless or full of self-promotion. There are exceptions: Web 2.0 poster child and sometime actor Ashton Kutcher and his wife, actress Demi Moore, are both on Twitter, and they clearly Tweet for themselves (though this is not always a good thing). Shaq’s posts, however, are something else entirely.

First of all, Shaq Tweets are frequent and, more importantly, he is constantly encouraging average Twitter users to engage with him. Sometimes he asks people to guess where he is. Other times, he encourages fellow Twitter members to find him and say hello. This is a new level of celeb engagement—something far beyond what any celebrity or brand could accomplish with one of Facebook’s advertising-centric pages. And I think this has scared the crap out of Facebook execs.

There’s a Facebook press release that details all the celebs and brands that are currently on Facebook and how they can transform those pages into profiles and really share with the masses. (Profiles are essentially what average users have on Facebook.) My favorite document, however, are the new best practice guides for Public Figures, Music and Bands, and Communities. I dug into the Public Figures (Celebrities, Athletes, Politicians, etc.) PDF and saw that Facebook is using Ashton “I’m Everywhere” Kutcher as the example. Aside from the somewhat helpful tips on how to set up your Facebook profile (They’re talking to you, Brittney Spears!), the PDF is almost a parody:

Giving a facelift to old sites

HellBoy — Thu, 06 Nov 2008 21:02:07 +0000

Most Design companies and designers jump with joy at an opportunity to redesign an existing site. It may make business sense to the design company, but we need to see what is best for the customer. Redoing an existing site is a big task and needs a solid rationale. One should not be just throwing money to create something new. We have learnt over the past few years what works and what doesn’t and we advise clients accordingly if they need a site facelift or continue with the existing site. Here are some tips to consider before doing a facelift.

Make sure that you do a thorough analysis of your site traffic and see how it is doing. It would help you identify if your site architecture is robust and that you do not need to redo the architecture.
Find out if you had done Search Engine Optimization on your site. Probably due to less traffic you are considering a new site. However your solution maybe simply to invest in SEO work.
Talk to people who are using your site and find out what they think. Find out what information they are seeking and if you already have that information on your site.
Review latest technologies and features you can incorporate in a new site. We have a long array of web 2.0 features, cool flash animations, and applications, streaming media, accessibility features etc that can really give a facelift to your website.
See if you have processes, products, paperwork, forms within your business that you can put online and automate the process. Online presence is beneficial not only to have your company brochure in a digital format but also to expand the sales and customer service processes,
Determine what your goals with the new site are and reevaluate your goals with your existing site. Try and understand what is working and what needs improvement. Sometimes making a new site is not a solution. You may probably need minor adjustments or expansion of the current website.

Old and new website comparision

A good example of redesign is http://www.barackobama.com. According to me it is one of the best website designs we have today. It is also a success story how this website helped Obama succeed in his mission to get elected as the President of USA. The website also helped him raise millions of dollars for his campaign. There is a sea change in the old and the new website and this maybe the best example today for people looking for a redesign of their website.

BTW Congrats ‘President-elect’ Obama.